They are: "Sophisticated Beijing for a harmonious Olympic Games," "Smiling Beijing and inclusive Olympic Games," and "Robust Beijing to exceed the Dreams."
Zhao Meng, art director of the look and image of the Beijing 2008 Olympic Games, spoke about the design concept and creation procedure of the official posters. He indicated that designers kept the ideas of a "Green Olympics, High-tech Olympics and People's Olympics" in mind when creating the images, while embodying the philosophy of "One World One Dream." He also emphasized that artists wanted to bring out elements of Chinese culture and the passion felt by the Chinese about having the honor of hosting the international event.
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